THE FAMILY / Laurence Gartel

 

In LAURENCE GARTEL’S computer, photography, graffiti and digital paint are blended in a sort of everlasting tapestry. The continuous series of fragmented images are similar to the ones the artist has created for advertising projects like Coca-Cola or Absolut Vodka, that link Gartel’s art to everyday life. As a true fabulist of our times, Laurence Gartel works with Internet, amalgamating the different microcosms he finds out, piece by piece, instant by instant. His free-thinking upsets the usual formal taboos nourished by our visual prejudices and gives birth to a sort of endless “cybernetic romance”. Every century is remembered for its artists using specific technological contributions, and Laurence Gartel is an artist of his times making use of a computer.